ABOUT US

New Adjustment is a full service commercial and creative video production and development company, serving agencies and businesses across the country. We have decades of combined branding and marketing production experience with established roots in the Pacific Northwest.

Our combined experience grants us the ability to objectively study and contemplate every project with a multifaceted approach that will optimize your budget while maintaining creative flexibility. We specialize in video production, graphic design, visual effects, 3D animation, concept and brand development, photography, color-correction, retouching, and print production.

Our client experience includes: Nike, Intel, Autodesk, BRP, Adidas, Clif Bar, Nickelodeon, History Channel, Lowes, Brammo, Can-Am, Netflix, Can-Am, Kawasaki, and more.

 

Mark Roush
Director / Producer

For the past sixteen years Mark Roush has either directed, produced, or edited video projects for dozens of agencies and companies across the country such as Nike, Adidas, Xbox, Laika, HP, Autodesk, Brammo, Gatorade, Gerber, IceBreaker, and WebMD. He has collaborated alongside multiple divisions at Nike, either editing or producing dozens of action sports video for Nike Flex, Nike+, GBM, Football, Basketball, SB, Men & Women’s Running, Tennis, Soccer NSW, Athletic Training, YA, GTM, and Women’s & Men’s Training.

Mark graduated with a degree in Journalism and Electronic Media from the University of Oregon in 2001. Soon after, he was hired by Havas Worldwide (Euro RSCG) as their in-house editor and director, working on campaigns for Tropicana, Sierra Club, Black & Decker, Murad, and NET10.

Darrell Williams
Creative Director

Darrell has written and overseen the production of some of the industry’s most innovative and effective work. He has managed creative teams, headed the development of video and digital projects and national advertising campaigns, and lead creative development efforts in new business. He helped pioneer the use of half-hour television to drive retail sales for Fortune 500 companies, and spearheaded projects that merged digital and entertainment content. His depth of experience includes everything from developing brand strategy to conceptualizing and writing innovative and effective content.

Bradley Marks
Motion Graphics

With a background in Graphic Design, Bradley worked in the New York market for almost ten years, initially starting in advertising at Grey Advertising as an Art Director. Later recruited by MTV Networks, he assumed the role of design director at Nick Digital Labs and worked on shows, pilots, promotions, and on-air graphics for TVLand, Nickelodeon, Noggin, VH1, and MTV. For the past several years he has lived in Portland he has worked for numerous brands such as Nike, Clif Bar, Lowes, Intel, Google and Pandora.

Bradley attended NYU, the New School and SVA to develop his skill set in video and new media and soon after helped create work for clients such as Discovery, ESPN, A&E, Oxygen and the History Channel.

Greg Demchak
BIM and 4D Consultant

Greg is the Director of Product Development at Synchro Software, where he is focused on evolving the toolset for virtual design and construction. He works closely with end users to drive innovation within Synchro 4D Ltd, including the development of Revit and Navisworks plugins, mobile apps, and collaborative work solutions. Greg was part of the original Revit development team, and was a senior product designer for Autodesk for over 10 years. His experience with green energy makes him a valuable consultant for our transition into working with companies with sustainable practices and who focus on renewable energy.